Cacao Bar Vs. Chocolate
Chocolate has 60% less nutrients
To make chocolate and powdered cocoa, cacao is highly processed. This processing, heating and treatment with alkaline results in a 60% decrease in micro nutrients. Leaving chocolate and cocoa to be missing the natural benefits of cacao. Source - 1
No Ultra-Processed Foods
We only use two ingredients in our bars - 75% ceremonial cacao with 25% Allulose
Why Did We Pick Allulose As Our Sweetener?
Allulose is classified as a natural 'rare sugar'. Figs, beets, corn, and raisins all have small quantities of allulose. As it's a natural sweetener, it has the mouthfeel of sugar. "at least 90% is excreted by the kidneys without being metabolized. This means that in a functional sense allulose has 95% fewer calories than sucrose and is why the FDA determined in 2019 that it does not need to be listed under total or added sugar." So you get to experience the sweetness, but not the negative health effects of conventional sugars.
Source - 1
Benefits of Daily Use
The bliss molecule (Anandamide), Natural anti-depressant / serotonin booster (Tryptophan) and the love drug (phenylethylamine)
Increases heart health, builds elasticity of arteries, lowers blood pressure and increased blood flow to the brain
Increased blood flow to the brain. Stimulates the release of several major neurotransmitters improving brain function
Bean to Bar
We lovingly handcraft each bar in micro batches
Chocolate is a Sugar Stick
Big chocolate has altered healthy cacao beans into unhealthy ultra-processed chocolate. They use low-quality beans and chemical processes to strip out nutrients. This enables mass production. Then add a crazy amount of sugar and blend in "Additives" not suited for the human body. This unholy concoction is designed in a lab to get you to eat as much as possible. Known in the industry as a "More Bar", due to empty sugar calories and a lack of nutrients which leaves you always hungry for more. This needs to stop, as these ultra-processed foods pushed by big chocolate are in 96% of households. It's responsible for contributing to the obesity crisis, type 2 diabetes, and cardiovascular disease.
Cacao Bar vs. Chocolate
Naturally your body will reject chocolate and respond with a large unhealthy blood sugar spike. Avoid chocolate! Eat Cacao Bar!
Allulose vs. Other Sweeteners
Watch out for sugar and 'natural sugars' as they are high in calories. Where artificial sugars have negative effects on your body.
Avoid sugar! Eat Cacao Bar!
"Eat food. Not too much. Mostly plants." - Michael Pollan.
Mostly what we have available in North America is not real food but ultra-processed foods designed in a lab to trick us into thinking it's food. In France you will see fresh baguettes everywhere with only 3 ingredients. In North America, "bread" might have a dozen chemicals. Imitation "Bread" has all the calories with none of the nutrients or taste. So much so that people will get a gluten reaction from "Bread" but not from a natural Baguette.
This is why we created the Cacao Bar. Eat tasty real food and enjoy in small quantities.
Source - 1
Moses & Chris
Brothers with a love of cacao! Years into the embue journey, Chris sent his little bro some interesting research on a new sweetener, allulose, and the idea was born of creating an eating bar, to share the wonders of cacao more widely while still retaining all the health benefits!